POP Database Email WK

Segments
Datacard currency: US Dollar
23,645,903 Total Universe / Base Rate
$60.00 /M

100,000 name min. order

Selects

Opt-out suppression
$300.00 /F

Remarketing 10% discount

Data Card Maintenance

New to NextMark System
03/21/2008
Last data card update
05/26/2009
Next data card update
08/17/2009
Data card update frequency
Monthly

List Type

Business

Source

Buyers

Geography

Domestic (US)

List Maintenance

Market entry

New to manager

Counts through
05/26/2009

Description

The Walter Karl's POP Email Database is enhanced with off-line product targeting elements derived from high-end statistical modeling and analytics. This database will allow you to identify prospects that are likely to shop in a wide range of categories using elements such as purchase history, dollars spent, items purchased, and more. This database is extremely beneficial for traditional off-line marketers, especially Catalogers and Retailers, giving them the ability to select prospects with a high likelihood of wanting exactly what they offer via email. They will, for the first time, be able to apply their successful off-line targeting criteria while using the less expensive on-line marketing method of email.

Reach these targeted prospects on their mobile phone too! 62 Million records available for Mobile Response Network. Contact us today.

Selects

$10+ BUYERS
$10.00 / M
Date of transaction
$10.00 / M
Demographic select
$10.00 / M
Dollar value spent
$10.00 / M
Geo select
$10.00 / M
Income range
$10.00 / M
Product categories
$10.00 / M
Recency
$10.00 / M

Gender Profile

Male
45%
Female
55%

Minimum Order

Quantity:
20,000
Value:
$0.00

Reuse

Reuse is not allowed

Telemarketing

Telemarketing is not allowed

Cancellation

Charges
$250.00 / F

Key Coding

Key coding is not available

Addressing

Email

Special Instructions

Pricing Example: $110/M includes base/transmission $10/M each select 20,000 name minimum

200 Pemberwick Road, Greenwich, CT 06831
Tel: 203-532-1000 • Fax: 203-532-6717